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  5. Social Media Defamation

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Defamation & Reputation

Social Media Defamation

Is a post defamation?

Yes — spreading a clearly incorrect fact with damage falls under the same regime as any publication.

What about anonymity?

Fix the link, date, identifier and a time-stamped screenshot, then begin legal identification.

Is criticism defamation?

No — assessment is lawful; liability concerns only clearly incorrect facts.

Can moral damage be claimed?

Yes — with culpable infringement, moral damage is claimed independently of the compensation of pecuniary damage.

4 min·9 Jan 2026

Social Media Defamation — Facebook, Instagram, TikTok

Social media is the fastest environment for defamation: a false post reaches thousands within an hour, and the algorithm spreads sensational content on its own. In the view of the Georgian Civil Code, a social network is an electronic medium of mass information, and its users obey the general norms: disseminating false facts is defamation, though anonymity and the platform's international nature may require additional legal steps. This page explains how the protection works in the social-media context: which statements are infringements, what the injured party demands, and how evidence that disappears from the platform is fixed in time.

Three typical scenarios deserve to be distinguished: first — a false factual accusation against a business or person that quickly goes viral and causes direct damage; second — a fact disguised as an assessment, where the author declares an "opinion" but actually spreads a concrete, verifiable false statement; third — the unauthorized use of a name or image for commercial purposes. Each scenario builds on a different provision of the Code, but the common principle is one: the protection exists and does not stop at the platform's technical details.

The Legal Basis — What the Code Protects

The legal basis consists of three provisions. Article 18 of the Civil Code governs personal non-property rights: a person is entitled, through the court and in the manner established by law, to protect his honour, dignity, privacy of personal life, personal inviolability or business reputation from infringement. Where infringing statements have been disseminated through mass information media, their refutation must take place through the same media; where such data are contained in a document issued by an organization, the document must be replaced and interested persons informed. The injured person is also entitled to publish a reply in the same media.

Refutation, Reply and Correction of Documents

Under the same provision, the protection of this good operates regardless of the infringer's fault; where the violation results from a culpable act, the person may claim compensation for damage, including in the form of the profit the infringer obtained, and also compensation for non-pecuniary (moral) damage — independently of pecuniary damage. Where authorship or name is misused, the person may demand that the infringer cease the act; publication of a person's image without consent is likewise recognized as an infringement, subject to enumerated exceptions.

Grounds for Compensation of Damage

Article 992 sets the general ground: a person who, by an unlawful, intentional or negligent act, causes damage to another person is obliged to compensate it. Article 993 addresses pecuniary damage caused by defamation specifically: a person who intentionally or negligently disseminates or publicizes facts bringing pecuniary damage to another person must compensate the resulting damage if the facts are clearly incorrect. No obligation arises with respect to statements serving the protection of lawful public interests — this boundary sets the balance between free expression and the protection of reputation.

The practical conclusion is simple: there are two levels of protection. The first — the demands of cessation, refutation and correction — does not depend on the infringer fault and gives the injured party a rapid result. The second — monetary claims — requires culpability: pecuniary damage, profit and moral damage. Each level calls for its own evidence: without fault the first level works, while the second requires full-fledged court litigation. That is why the injured party must fix all circumstances in a timely manner and deploy the legal instruments before the evidentiary base erodes and the scale of the damage grows further. Finally, the Code recognizes authorship and the right to bear a name as objects of protection too: a person whose right to bear a name is infringed, or whose interests are infringed by unauthorized use of the name, may demand that the infringer cease the act — a norm that protects the commercial value of a name as well.

Frequently Asked Questions

Is a social media post defamation?

Yes — a post, story or comment spreading a clearly incorrect fact and causing damage falls under the same regime as any other publication.

What to do with an anonymous page?

Fix everything — link, date, author identifier, time-stamped screenshot — and begin legal identification: anonymity does not cancel the right of claim.

Is every critical statement defamation?

No — assessment and criticism are lawful; liability concerns only clearly incorrect facts, and statements serving public interests are exempt.

Can damages be claimed for social media?

Yes — with culpability: pecuniary damage, the infringer's profit and moral damage independently of the pecuniary.

How does refutation happen on a platform?

Through the same medium through which the false statement spread — in the social-media context, with the right to publish a reply.

How We Help on Legal.ge

The Legal.ge team protects persons and businesses from online defamation: assessing posts at the fact/assessment boundary, preparing refutation and compensation demands, identifying anonymous authors and conducting court defence with the full arsenal. Contact us for a rapid assessment grounded in the Code's provisions.

Updated: 2 Oct 2026

Verified against current law: 9 Jul 2026

Legal basis:

  • საქართველოს სამოქალაქო კოდექსი