Social Media Platform Compliance refers to the obligation of influencers and brands to adhere to the "Terms of Service" (ToS) and "Community Guidelines" of platforms like Facebook, Instagram, TikTok, YouTube, and LinkedIn. Violating these rules (e.g., using bots, improper contests, spam) leads to account suspension (Ban), reach restriction (Shadowban), or demonetization. This service helps businesses avoid losing digital assets and recover access to blocked accounts.
The service includes legal management of platform relations:
- Account Recovery: Handling legal correspondence with platform administration to restore unjustifiably blocked accounts or hacked profiles.
- Contest/Promotion Compliance: Adhering to platform-specific rules for giveaways (e.g., "Tag a Friend" conditions are restricted on Facebook).
- Ad Policy Compliance: Consulting on rules for advertising restricted content (weapons, medicines, politics) to avoid Ad Account bans.
- Intellectual Property Claims: Preparing DMCA takedown notices and Counter-Notifications to remove or restore content.
- Terms of Service Audit: Checking business models for compliance with platform rules (e.g., prohibition of data scraping).
A practical example: A business page ran a "Like and Share" contest, causing Facebook to restrict the page's visibility ("Shadowban") because this is considered "Engagement Bait." A lawyer helps marketers draft contest terms that comply with platform policies. Another example: Instagram blocked an account for "impersonation." The lawyer submits official documentation (trademark certificate, passport) to verify identity.
While platforms are private companies with their own rules, they are also obliged to respect consumer rights. Influenced by European regulations (DSA), platforms are increasingly required to justify reasons for blocking.
The lawyer acts as a mediator between you and "Big Tech." Legal.ge offers specialists who know how platform appeal systems work.
Your social media page is your business. Do not let an algorithm destroy your work. Contact a professional on Legal.ge.
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