As Artificial Intelligence becomes integral to modern business in Georgia, its reliance on vast datasets places it directly under the legal scrutiny of stringent privacy and data protection laws. The use of AI to process personal information is now governed by the Law of Georgia on Personal Data Protection. This law, which is closely harmonized with the EU's GDPR, imposes significant obligations on companies to ensure their AI systems are transparent, fair, and respectful of individual privacy rights. At Legal Sandbox Georgia, we specialize in navigating the complex intersection of AI and data privacy, ensuring your innovations are built on an unimpeachable foundation of legal compliance.
The cornerstone of Georgia's privacy framework is the principle of lawful data processing. Any AI system that collects or analyzes personal information must have a clearly defined legal basis, such as the explicit and informed consent of the individual or a legitimate business interest that does not override the person's fundamental rights. The law strictly enforces core principles like data minimization, requiring that only data absolutely necessary for a specific purpose is collected, and purpose limitation, which forbids using data for reasons other than those originally declared. Our firm helps you integrate these "privacy by design" principles directly into your AI system's architecture, a key legal requirement for compliance.
A critical area of legal focus is automated decision-making and profiling. The Law on Personal Data Protection grants individuals the right to not be subject to decisions based solely on automated processing if those decisions have legal or similarly significant effects on them. When AI is used for high-stakes decisions, such as in recruitment or credit scoring, you must provide individuals with meaningful information about the logic involved and guarantee their right to obtain human intervention. Moreover, if your AI processing is likely to result in a high risk to individual rights, a comprehensive Data Protection Impact Assessment (DPIA) is mandatory before deployment. We guide our clients through the entire DPIA process, from risk identification to implementing mitigation strategies, ensuring full compliance with the Personal Data Protection Service of Georgia.
Successfully navigating the nuances of AI and privacy law is essential for mitigating significant legal and financial risks and building lasting consumer trust. The legal team at Legal Sandbox Georgia provides the expert, forward-thinking counsel necessary to operate confidently in this fast-evolving field. We assist in drafting transparent privacy policies, managing data subject access requests, and establishing robust internal governance frameworks to ensure accountability. As Georgia continues to align with EU standards, our proactive approach ensures your business is not only compliant with today's laws but is also prepared for the future of data protection regulation.
